I am doing my market research on online games.
Here are some interesting facts to share:
1. The average gamer in US is 33 years of age
31% under 18 years of age
44% 18 - 49
25% 50years or older.
2. Average age of MMORPG player is 26.
http://www.grabstats.com/statmain.asp?StatID=771
MMORPG gamers spend on average 21.0 hours per week playing the game , and spend on average 7.7 hours per week watching TV (N = 1996).
The national average for TV watching per week is around 28, which is what the above averages add up to. In other words, this lends support to the claim that time that was spent watching TV has been displaced by MMORPG playing.
Those who favor MMORPG games over TV have the following to say
"TV is solo activity while MMORPG has social aspect"
"Watching TV is a passive activity which lacks interaction, one of the positive of playing MMORPG is being able to influence the story outcome"
Interesting?
Friday, November 27, 2009
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